Cornerstones features the writings of Jennifer StJohn and the Fusion Group editorial team. Enjoy these insightful and engaging essays for a different take on business, life and the pursuit of success and serenity.
Afraid to Ask?
Ask for the “No!”
The Sales & Counselor SellingSM Series
“Thirty years, and still people are afraid to ask for the order!”
—Jennifer R. StJohn
[…]
Don’t Look at the Scoreboard
The Sales & Counselor SellingSM Series
“Play your game and your plan. Don’t look at the scoreboard.”
– Coach John Wooden
Head Coach, UCLA Men’s Basketball
Enough Already!
The Sales & Counselor SellingSM Series
“When You’re Done, Stop!”
The Presentation isn’t the Point!
One can be forgiven for thinking so, given the amount of
[…]Then What?
The Sales & Counselor SellingSM Series
“A truly good book teaches me better than to read it.
I must soon lay it down and commence living on its hint.
What I began by reading, I must finish by acting!”
— Henry David Thoreau
American Philosopher,
Presenting Wrap-up, Bridge to Planning
The Sales & Counselor SellingSM Series
“It’s all about the audience. What they know — or don’t. What they need. What they think they want. What they are willing to hear. That’s where it starts and ends. You are only in the room as a means to an end — for them!”