Cornerstones features the writings of Jennifer StJohn and the Fusion Group editorial team. Enjoy these insightful and engaging essays for a different take on business, life and the pursuit of success and serenity.
Seeing the Big Picture
“To see the big picture, sometimes you must rise above the puzzle!”
– Anonymous
In our experience, some clients acquire a training seminar and go home happy. But others, a few, go “All In!” and acquire, install, operate, manage and evolve an entire complex winning system. […]
Brand Scam
“It takes 20 years to build a reputation and five minutes to ruin it. If you think about it that way, you’ll do things differently.”
— Warren Buffet
“What if we spent as much maintaining or enhancing our Culture as we spend on our so called ‘Brand?’ Culture influences and infuses Reputation. Brand is fed
[…]The under Sell
“Hi. I’m the new guy.”
— Rex Tillerson
Former United States Secretary of State
“Hope this finds you well!”
“We need a signature on that Partnership Agreement ASAP!”
“Our fervent wish: that you’re
[…]This Call is Being Recorded
“Let thy speech be better than silence or be silent!”
—Dionysius of Halicarnassus
Greek historian, rhetorician
BC 60 — BC 7
(Flourished during the reign of Caesar Augustus)
If you knew that the entirety of your phone conversations were to be recorded, wouldn’t you conduct yourself differently? […]
“Fear is Not Solved by Facts!”
– J. R. StJohn
Speaker, Consultant, Businesswoman
Founder of The Fusion Group
In this environment, where the news constantly brings word of another confusing or polarizing development, it’s not surprising that audiences can many times be characterized as “frozen by fear and indecision.” […]