Cornerstones features the writings of Jennifer StJohn and the Fusion Group editorial team. Enjoy these insightful and engaging essays for a different take on business, life and the pursuit of success and serenity.
The Sales & Counselor Selling Series
Wrap-Up and Next Steps
“Counselor Selling is all about allowing customers to disclose needs and building a relationship to meet those needs. It’s the ultimate ‘Fusion’ of service with selling.” — Jennifer StJohn
Over this past year, we shared key concepts that address vital elements of
[…]We Thank You
“Life is the best possible gig! This very moment is a gift, a divine privilege! Soak it in; enjoy it and leave nothing in the cup.” — Jennifer StJohn
It is our honor to serve
each of you and your organizations.
We are grateful, as always, for your
[…]The Wisdom of Fusion
The Sales & Counselor Selling Series
1. Sales Riddle: “I can’t work with you until I know that you know what I know.”
We think it’s more important to “get” your customers’ issues, marketplace and challenges first rather than
[…]Making & Keeping
The Sales & Counselor Selling Series
Stock offerings are launched by making promises.
Lofty stock prices are guaranteed by keeping them!
Elections are won by making promises.
Legacies are secured by keeping
Working the Fields
The Sales & Counselor Selling Series
[Editor’s note: During past months we’ve covered aspects of the Probe, Present, Plan® process. Now, our focus shifts to putting it all together with Managing your Sales Practice and Building Relationships.]
[…]