Cornerstones (Blog)

Cornerstones features the writings of Jennifer StJohn and the Fusion Group editorial team. Enjoy these insightful and engaging essays for a different take on business, life and the pursuit of success and serenity.

Sales and Ethics

The Sales & Counselor Selling Series

 
The word “Sales” can certainly conjure up a myriad of negative images and experiences.  Pushy. Aggressive.  Someone getting you to buy something you don’t want.  Yet “Sales” in its true form, happens every day. For example, we’re selling when we ask the

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The Sales & Counselor SellingSM Series

“Counselor Selling is all about allowing customers to disclose needs and building a relationship to meet those needs. It’s the ultimate ‘Fusion’ of service with selling.”

— Jennifer StJohn
Executive Counselor
Founder of The Fusion Group

 
Welcome to the Sales & Counselor Selling

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AND

“It’s not binary! You can be gifted and decent at the same time!”
(Woz, talking with Steve)
Steve Jobs…the Movie

Perhaps the most significant (and insidiously unnoticed) flaw in our over-stressed, hyper-analytical existence is the pernicious tendency to reduce everything to a binary conflict.
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The “F” Word

Happy Holidays to you and your family!

“Today’s discussion is brought to you by the letter F.”

Then.  It was a tough neighborhood.  We were tough to teach, tough to love and tough on each other.  We knew the limits.  We knew just how

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Tribute to Wisdom

This week we remember Jennifer StJohn, our Chairman & CEO.

There are very few people these days who impart wisdom, genuine care and a desire to serve.  Even fewer that leave an impact on your career and life in general. Jennifer StJohn was one of those individuals.  Those of us who had the opportunity to be in her orbit, sit down for a consult or experience her teachings,

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