Cornerstones features the writings of Jennifer StJohn and the Fusion Group editorial team. Enjoy these insightful and engaging essays for a different take on business, life and the pursuit of success and serenity.
The Path to Gravitas
“Simplicity exists on the far side of complexity.
You can’t go around it, you have to go through!”
— Anon
grav·i·tas (noun)
Dignity, seriousness, presence, bearing, weight or solemnity
of manner. “A post for which he has the expertise and the gravitas.”
The ability to confront disagreements,
Roller Coaster
“Buy when there is blood running in the streets!”
– Mayer Amschel Rothschild (Baron Rothschild)
Founder of the Rothschild banking dynasty
(1744 — 1812)
These are “Interesting Times!” So many garish
[…]
The Soft Stuff is the Hard Stuff
“I have also a flower,” declared the little prince as he tried to describe his planet to a geographer.
“We do not record flowers,” said the geographer.
“Why is that? The flower is the most beautiful thing on my planet!”
“We do not record them,” said the geographer, “because they are ephemeral.”
Excerpt
[…]
Noblesse Oblige
(The Obligations of Nobility)
If not Me, Who?
If not Here, Where?
If not Now, When?
Hillels Challenge
On a high hill, in a stone castle with his wife, lived a wealthy nobleman.
[…]
About as Far as We Can Go!
The Experience of Disruption
1985
The Chairman:
So you think we need to manage our own Brand Identity?
But we’re great! We’re about the biggest thing in this business!
Isn’t it enough that we make great advertising?
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