Cornerstones (Blog)

Cornerstones features the writings of Jennifer StJohn and the Fusion Group editorial team. Enjoy these insightful and engaging essays for a different take on business, life and the pursuit of success and serenity.

Dress for Dismissal

“The most perfect technique is that which is not noticed.”
—Pablo Casals
Cellist, Composer, Conductor

So maybe you’re a watch nut. (As are many of us…) There’s a world of conversations to be had on the subject of fine timepieces. Knock yourself out! Have fun! Be an insider!

Just don’t for a second think that the timepiece, the tie, the suit or the briefcase are going to do anything but get a mental check mark from your listeners. (Check: He looks like

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Forgiving Faster

“I concluded a particularly humbling foreign assignment and came home to lick my wounds. The Boss, after a solicitous interval said, ‘Are you going to be laughing about this in 20 years?’ I responded, ‘Well, yes…’ He smiled and said, ‘Why not laugh now?’”
—J R StJohn

There’s a lot of time wasted in self-flagellation over momentary failures. The one thing we know for sure about mistakes, confusion or misfires, is that they are in the past.

An

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Add Nothing

Thirty Spokes share the wheel’s hub.
It is the center hole that makes it useful.

Put up timber for a room,
Where the room isn’t,
There’s room for you!

Shape clay into a pot.
Where the pot’s not
is where it’s useful.

Therefore, the profit in what is
Comes from the use of what is not.

Tao Te Ching
Lao Tsu
Asian Sacred Text

We see people furiously

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Stories, Atoms & Truth

“The universe is not made of atoms, but of stories.”
— Muriel Rukeyser
The Speed of Darkness
American Poet & Political Activist
1913 – 1980

Not Atoms. Stories.

Is the United States or Canada made strictly of atoms? Are they substantially different than the atoms of Russia, Syria, Sierra Leone?

The stories however, are different.
Land of the Free. Home of the Brave.
Give me liberty or give me death!
Founding

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Making & Keeping

Stock offerings are launched by making promises.
Lofty stock prices are guaranteed by keeping them!

Elections are won by making promises.
Legacies are secured by keeping them!

Weddings are begun by making promises.
Marriages are secured by keeping them!

Mortgages are begun by making promises.
Mortgage Backed Securities are made valuable by keeping them!

We’re in the business of helping clients master the art of story building and story telling

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