Cornerstones features the writings of Jennifer StJohn and the Fusion Group editorial team. Enjoy these insightful and engaging essays for a different take on business, life and the pursuit of success and serenity.
An “Art” to Beginning
In the beginning, there was a bad joke.
And no one remembers what came after…
There’s an awkward, dark moment before a presentation begins… Disaster lurks there. The audience is wondering how to spend the next forty minutes…
Not everyone in that vast audience is silent yet… They’re still scattered, still buzzing, shifting, looking around, sizing up the location, their seat, their colleagues, the program. They’re bored… Maybe a little bit
[…]Engaged Receptivity
“So I’m sitting in this little room in the old 493 Union Hall, and I’m just playing away, and there’s this old guy standing there. He’s listening to me, probably as long as he could take it, and he said, ‘Hey kid, do you know what’s the most important thing about playing music?’ ”
“And of course, being young, I thought, ‘How dare he interrupt me?’ And I said, ‘Yeah, yeah, your technique, your fingers.’ ”
“He said, ‘No, this is the key: Listening.’
Fusion = Alignment
Fusion = Alignment
“Our expression and our words never coincide, which is why the animals don’t understand us.”
— Malcolm de Chazal
Mauritian Writer, Painter, Poet
1902 – 1981
Selling on Paper
Selling on Paper
What’s the purpose of Sales Literature, of Collateral?
- To recite a list of product features?
- To publish yet another picture of a happy grey-haired