Cornerstones features the writings of Jennifer StJohn and the Fusion Group editorial team. Enjoy these insightful and engaging essays for a different take on business, life and the pursuit of success and serenity.
Engaged Receptivity
“So I’m sitting in this little room in the old 493 Union Hall, and I’m just playing away, and there’s this old guy standing there. He’s listening to me, probably as long as he could take it, and he said, ‘Hey kid, do you know what’s the most important thing about playing music?’ ”
“And of course, being young, I thought, ‘How dare he interrupt me?’ And I said, ‘Yeah, yeah, your technique, your fingers.’ ”
“He said, ‘No, this is the key: Listening.’
Fusion = Alignment
Fusion = Alignment
“Our expression and our words never coincide, which is why the animals don’t understand us.”
— Malcolm de Chazal
Mauritian Writer, Painter, Poet
1902 – 1981
Selling on Paper
Selling on Paper
What’s the purpose of Sales Literature, of Collateral?
- To recite a list of product features?
- To publish yet another picture of a happy grey-haired
Getting Seen vs. Getting Remembered
Getting Seen vs. Getting Remembered
(Surface/Substance)
“Kanye West is so out of control, family matriarch Kris Jenner is worried that ‘he’s
[…]