Cornerstones features the writings of Jennifer StJohn and the Fusion Group editorial team. Enjoy these insightful and engaging essays for a different take on business, life and the pursuit of success and serenity.
The”F”Word
The Editorial Team is tired. Sound familiar? Like many of you, they’ve gone home to recharge with their families. So here’s our final submission for the year – take a moment to enjoy last year’s holiday message…
Happy Holidays to you & your family!
“Today’s discussion
The Wisdom of Fusion
1. Sales Riddle: “I can’t work with you until I know that you know what I know.”
We think it’s more important to “get” your customers’ issues, marketplace and challenges first rather than trying to push a product, service or feature. “Pull or Counselor” Selling is all about allowing customers to disclose needs (perhaps fears) and
[…]
Endless, Cheerful, Repeated Coaching
“Man, you gotta have your head in the game every second of every play. You doze for a second, and the other guys are all over you and that’s the down, the quarter and the whole game. Too many games, and your career is done!”
-NFC Playoff Team Member
If a football team went a week without being intensely coached about the opposition, the plays and strategy for the game at hand, and the positions and roles of each opposition player on each
[…]
Madness & The Moon
“The sage points at the moon.
The student sees only the finger.”
-Taoist Proverb
“I don’t wish to go among mad people!” said Alice,
“You really can’t help that,” said the Cheshire Cat, “because
Defense Against the New & the Art of Persuasion
“And if I built this fortress around your heart
Encircled you in trenches and barbed wire
Then let me build a bridge
For I cannot fill the chasm
And let me set the battlements on fire.”
– Lyrics from “Fortress Around Your Heart”
By Sting
British Poet, Musician & Lyricist
(1951
